Isabelle Plante has a long track record of building high growth consumer brands that disrupt industries in the US and around the world. Prior to Embark Isabelle co-founded a digital consultancy, scaled global brand advertising for Tripadvisor, led marketing at Treatwell, and was a key member of the early Care.com team. She is currently the CMO at Embark Vet. Isabelle has an MBA in Entrepreneurial Finance from Babson College. In her free time she mentors startups through MassChallenge.