Fostering Growth: Crossing the Chasm

Crossing the Chasm is crucial for scaling businesses beyond niche markets and establishing a broader customer base. It drives sustained growth by penetrating mainstream markets and gaining market share.The second session of the TiECON East Conference 2024 will focus on how start-ups should navigate the challenges of growth and set the stage for long-term success. Our line-up of industry eminent speakers will share strategies for growth hacking, brand building, continuous customer feedback and scaling commercial operations. In addition, they will share real-life stories about market expansion to new geographical areas, customer segments and also building strategic partnerships for turbocharging growth.